CVBs and DMOs now have a new tool to brand their area and to reach a new, valuable and growing market. QR Values has developed a platform referred to as the EVENT APP. The use of this new EVENT APP is enabling CVBs to extend the reach of their branding efforts to a whole new market of young tech savvy Smartphone Users. This new market segment is growing at a rate of 50% each year and has already passed 100,000,000 by December 2011. As usage of the Smartphone grows, the demographics increasingly includes older users.
The EVENT APP is enabling the CVB to be more competitive in bringing events, tournaments, and meetings of all kinds to their city – since the EVENT APP makes the job of communicating with participants much easier.
The EVENT APP enables the CVB to increase the value of each visitor to their city by placing all Dining, Shopping, Activities, and Accommodations in one easily accessible location on the visitors Smartphone.
The EVENT APP is a true native app that will reside on a iPhone, iPad, or Android Smartphone. Users will have immediate access to “What’s Happening in the City” by simply touching the Events Category for a quick Preview by Date. Then by touching the Event of interest the Event Page is displayed.
The Event Page gives the user direct links to the Event’s info about Starting Time and Location – touch the Map Icon and the integrated GPS will display a map showing the Event Location and the User’s location. Touch the Directions Button and the driving route is displayed.
The Event Page also displays icons for the Events’ Facebook, Twitter, website, and Event Telephone which are immediately available to the user without searching.
QR Values can deliver your EVENT APP in under 60 days. When it comes to delivering high quality, low cost Apps to CBVs and DMOs QR Values is a leader in the market. Contact us today to learn more!
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